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Service business

Plumbing / Service

A plumbing company in the Toronto metro. Here's what we found, what we built, and the numbers 30 days later.

SECTION 1

The situation

A plumbing company in the Toronto metro was struggling with:

  • No online booking β€” every after-hours emergency went to a competitor
  • Phone-only intake β€” losing 40% of leads after 6pm
  • No follow-up β€” 70% of quotes never got a second touch
Estimated monthly revenue leaking
$8,600
SECTION 2

What we found

Finding 1
$4,800/mo
No booking system detected β€” phone is the only intake channel
Emergency calls outside hours go to a competitor with a 24/7 line
Finding 2
$2,600/mo
No SMS follow-up after a quote was sent
Quotes sit in inboxes for days; the customer books whoever responds
Finding 3
$1,200/mo
No quote tracking or pipeline visibility
The team can't see which quotes are warming and which need a nudge
SECTION 3

What we built

DAY 1
βœ… Quote request page live
Customers describe the job + photos; quote request lands as a lead.
DAY 3
βœ… Instant lead-response SMS
Auto-reply within 30s β€” "we got your request, dispatching now".
DAY 7
βœ… 3-touch follow-up sequence
SMS day 1, email day 3, SMS day 7 if no booking yet.
DAY 14
βœ… Post-job review request
SMS the day after every job completes asking for a Google review.
DAY 30
βœ… Win-back for lapsed customers
Quarterly outreach to anyone who hasn't booked in 6+ months.
SECTION 4

The results

Metric
Before
After
Change
After-hours leads/month
0
18
+18
Quote follow-up rate
30%
85%
+55pp
Google reviews
8
24
+16
Time to first response
6+ hrs
< 1 min
instant
Revenue recovered
$0
$7,800/mo
+$7,800
SECTION 5

Live demo

See exactly what we built for them β€” every CTA, form, and lead-capture flow works:

Their actual booking page
edynamicsgrowth.com/w/demo-rooter-plumbing
Open the live demo β†’

Built in 60 seconds. Live the same day.

SECTION 6

Your turn

Ready to see what we’d find in your business?

Two ways to start.

Step 1
Request your Revenue Signal β†’
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Get your Revenue Signal Report
Full leak breakdown + 30-day fix plan. Same format as this case study, your numbers.
Example results. Actual results vary.