Local Business
ERHI score this month: 63/100 →| Metric | Healthy | Average | Poor | Source |
|---|---|---|---|---|
After-hours capture rate Share of after-hours calls converted to bookings | 40%+ | 15-40% | <15% | Edynamics platform |
Average review rating Mean star rating across primary platforms | 4.6+ | 4.0-4.6 | <4.0 | Edynamics platform |
Calls answered (business hours) Share of calls answered within business hours | 95%+ | 70-95% | <70% | Edynamics platform |
Citation accuracy Share of NAP citations matching the canonical record | 95%+ | 70-95% | <70% | Edynamics platform |
Form-to-call response time Time from form fill to first call/text | <5 min | 15-60 min | >60 min | Edynamics platform |
Google Business Profile completeness Share of GBP fields populated and current | 95%+ | 70-95% | <70% | Edynamics platform |
Local pack visibility Average map-pack rank for primary keywords | Top 3 | 4-10 | >10 | Edynamics platform |
Online review velocity Net new reviews per month | 10+ | 3-10 | <3 | Edynamics platform |
Repeat-customer share Share of revenue from repeat customers | 50%+ | 20-50% | <20% | Industry research |
Review reply rate Share of reviews replied to within 7 days | 90%+ | 50-90% | <50% | Edynamics platform |