Revenue Benchmarks — Edynamics

Service Business

Subtype: hvac

Metric	Healthy	Average	Poor	Source
After-hours leads recovered Share of after-hours enquiries booked	50%+	15-50%	<15%	Edynamics platform
Average job value Mean revenue per completed job (residential)	$1,200-3,500	$600-1,200	<$600	Industry research
Cancellation rate Share of booked jobs cancelled by the customer	<5%	8-15%	>15%	Edynamics platform
Lead-to-quote conversion Share of inbound leads that receive a formal quote	70%+	40-70%	<40%	Edynamics platform
Maintenance plan attach rate Share of customers placed on a recurring maintenance plan	30%+	10-30%	<10%	Industry research
Online review velocity Net new reviews per month	6+	2-6	<2	Edynamics platform
Quote-to-job conversion Share of quotes that convert to a paid job	50%+	25-50%	<25%	Industry research
Repeat customer rate Share of customers who book a second job within 12 months	40%+	15-40%	<15%	Industry research
Service call response time Time from booking to technician arrival	<24h	24-72h	>72h	Edynamics platform
Truck efficiency Average completed jobs per truck per day	4-6	2-4	<2	Industry research